{"id":4497,"date":"2022-01-28T07:59:46","date_gmt":"2022-01-28T07:59:46","guid":{"rendered":"https:\/\/seobuddy.com\/blog\/?p=4497"},"modified":"2022-01-28T08:00:35","modified_gmt":"2022-01-28T08:00:35","slug":"my-seo-journey-thecareside","status":"publish","type":"post","link":"https:\/\/seobuddy.com\/blog\/my-seo-journey-thecareside\/","title":{"rendered":"My SEO Journey: Gareth Mahon from thecareside.com.au – Outsourcing SEO efforts and getting results!"},"content":{"rendered":"\n

My SEO Journey is a series where entrepreneurs and Indie makers share their honest SEO Journey filled with failure and success, and most importantly proven results.\u00a0<\/em>Episode #65 features Gareth Mahon from<\/em> The CareSide<\/a>.<\/em><\/p>\n\n\n\n

\"Gareth<\/figure><\/div>\n\n\n\n

Hi there. I\u2019m Gareth, and I co-founded The CareSide with my partner, Emily Gillett, in 2017. <\/p>\n\n\n\n

We are a home care and nursing service headquartered in Perth, Australia, and with offices in Adelaide, Melbourne, and Brisbane. Our services include aged care, disability support, live-in care, palliative care, and post-hospital care. We work primarily with the elderly and disabled, to ensure that seniors can live out their golden years in the comfort of their own homes and that disabled people can receive the support they need with safe, reliable assistance from our caregivers. <\/p>\n\n\n\n

We manage home care packages<\/a>, NDIS (National Disability Insurance Scheme) home support services, and CHSP (Commonwealth Home Support Programme) services.<\/p>\n\n\n\n

Our tagline is: We give you more; we have a mission to provide home care for the best value, and best value for us means more hours of care, for rates 30-50% lower than the national average.  We also don\u2019t charge joining or exit fees, consultation fees, or case management fees. Other providers will at least charge for case management (which is included in our support),  and other hidden fees are unfortunately a common theme amongst home care providers.<\/p>\n\n\n\n

What’s your backstory and how did you come up with the idea?<\/h2>\n\n\n\n

There were a few factors that contributed to how we got started. <\/p>\n\n\n\n

We saw a real need for home care that people could rely upon. This was timely because, in 2016, major home care system reforms were sweeping through Australia. Consumer-directed care was introduced, which means that consumers could choose their own provider and try to find the best deal that they could. Before this, consumers were allocated providers who won big government contracts and managed how those contracts were spent. <\/p>\n\n\n\n

The new system was introduced to create more value for consumers. <\/p>\n\n\n\n

Also, after reading The 4 Hour Work Week<\/em> by Tim Ferriss, I was inspired to create a business that could be run from anywhere and utilise the best of international resources, all through a cloud.<\/p>\n\n\n\n

Emily is a registered nurse, and her family has decades of experience in the medical field, too. <\/p>\n\n\n\n

The majority of home care companies have binding contracts, frequent change of caregivers for one customer, and a large window of time for when caregivers will arrive at an individual\u2019s home. These issues make the process of finding home care more daunting than necessary. <\/p>\n\n\n\n

We started a home care business with no hidden fees, no lock-in contracts, the same caregiver for every visit, and customers can choose a time for their caregiver to arrive. We offer services tailored specifically to each individual, which entails having care for any number of hours per day, no minimum requirements for care, and care anywhere in the range of short-term to live in. <\/p>\n\n\n\n

We also have Care Managers who check in weekly and see if folks are satisfied with our services. We want the best for our customers and their families, and for them to be treated fairly. <\/p>\n\n\n\n

Oddly enough, I didn\u2019t have experience working in healthcare before The CareSide. I previously had senior management roles in several large organizations including ANZ Bank and KPMG. <\/p>\n\n\n\n

Although these jobs were well-compensated and involved a lot of responsibility, I had to work long hours. I also had to travel often to meet with clients. Starting my own company has provided me with greater flexibility. I love that I can travel with my family for a week if I\u2019d like to, or take off a day to regroup. <\/p>\n\n\n\n

Emily’s nursing experience plus my financial background are a great combination. She focuses on Australian healthcare regulations and how they play into our team taking the best care of customers, while I oversee other logistical aspects of our business.<\/p>\n\n\n\n

It was great to catchup with @TheCareSide<\/a>\u2019s CEO Gareth Mahon & Director of Care Emily Gillett celebrating their #NDIS<\/a> #approvedprovider<\/a> status & planning their next steps.

Congratulations to all of The CareSide team. #disabilityservices<\/a> #disabilitysupportprovider<\/a> pic.twitter.com\/qSw16t9oco<\/a><\/p>\u2014 Jacqui Tibbits (@jacqui_tibbits) June 22, 2020<\/a><\/blockquote>