{"id":1824,"date":"2021-03-29T09:15:28","date_gmt":"2021-03-29T09:15:28","guid":{"rendered":"https:\/\/seobuddy.com\/blog\/?p=1824"},"modified":"2021-03-29T09:19:55","modified_gmt":"2021-03-29T09:19:55","slug":"my-seo-journey-mike-slaats","status":"publish","type":"post","link":"https:\/\/seobuddy.com\/blog\/my-seo-journey-mike-slaats\/","title":{"rendered":"My SEO Journey: Mike Slaats from upvoty.com – From a Domain Rating of DR53 to DR70 in 10 months"},"content":{"rendered":"\n

My SEO Journey is a new series where entrepreneurs and Indie makers will share their honest SEO Journey filled with failure and success, and most importantly proven results. Episode #7 features Mike Slaats from Upvoty<\/a>.<\/em><\/p>\n\n\n\n

\"Mike<\/figure><\/div>\n\n\n\n

I’m Mike, and I’m the founder of user feedback tool Upvoty<\/a>. <\/p>\n\n\n\n

I was always fascinated by SEO, however, in my previous startup, I made the big mistake of focusing too much on direct sales via paid marketing. Paid marketing is a quick buck, right? <\/p>\n\n\n\n

But in the long term, SEO is so much more valuable. <\/p>\n\n\n\n

So now, with Upvoty, we’re going all-in with content marketing, guest posts, eBooks, and more.<\/p>\n\n\n\n

What’s your experience working with agencies, freelancers, or building your own in-house SEO Team?<\/h2>\n\n\n\n

I think it’s beneficial if you’re working with a dedicated and specialized SEO team. <\/p>\n\n\n\n

We started out with a local agency for our SEO, but it turns out, working with larger organizations and agencies is hard. Often, communication lacks, and you can’t really move quickly when you want to implement new SEO strategies. <\/p>\n\n\n\n

That’s when we went looking for freelancers and started to work on our own dedicated SEO team. <\/p>\n\n\n\n

I mainly found freelancers through my own network on Instagram and Twitter. A couple of people were referred by people I respect. After working with a trial, we hired a copywriter, researcher, and consultant.<\/p>\n\n\n\n

All of these efforts resulted in more traffic:<\/p>\n\n\n\n

\"Upvoty.com<\/figure><\/div>\n\n\n\n

And a spike in domain authority:<\/p>\n\n\n\n

\"Domain<\/figure><\/div>\n\n\n\n

Which is a KPI we like to monitor once a month, as well as our number of referring domains & backlinks:<\/p>\n\n\n\n

\"Google<\/figure><\/div>\n\n\n\n

Obviously, this resulted in a revenue spike as well:<\/p>\n\n\n\n

Jan ’21 stats for @upvoty<\/a>

💰 $ 10,435 MRR
🎉 313 paid clients
📉 4 churns
📈 61,723 visitors

Crossed the 10k milestone 🎉✌️ pic.twitter.com\/8q4E8BZgPg<\/a><\/p>\u2014 Mike Saas (@mikedotsaas) February 5, 2021<\/a><\/blockquote>